Teadlik turundus . Kaire Aarna, Andres Kuusik, Tanel Mehine,
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Teadlik turundus . Kaire Aarna, Andres Kuusik, Tanel Mehine,
Item ID: 248313132
Item condition: Used
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Lehola, Harjumaa, Eesti
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| Item condition: | Used |
|---|---|
| Location: | Lehola, Harjumaa, Eesti |
| Quantity: | 1 |
| Shipping/Delivery: |
SmartPOST: from 2.64 EUR (XS)
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DPD Pickup locker/parcel shop: 2.75 EUR (S)
Venipak: 1.35 EUR (S)
Unisend: 1.39 EUR (S) Agreement with seller: Abi |
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| Payment: | by bank transfer, by deposit transfer, by transfer from Osta.ee e-account |
| Seller: | Raamatugalerii99.9%positive feedback view user's e-store |
Heas korras raamat!
Teadlik turundus
342-leheküljeline tavaformaadis ja kõvas köites raamat
TÜ Kirjastus 2010
Tutvustus
TÜ majandusteaduskonna õppejõudude ja doktorandide koostatud käsiraamat on esimene taolise komplekssusega turundusalane õpik, mida võib võrrelda Philip Kotleri turundusõpikutega. Kogu turundusvaldkonna temaatikat hõlmav, lugejasõbralikult struktureeritud ja rohkete praktiliste näidetega raamat on kasulikuks abivahendiks igale müügiga tegelevale inimesele, rääkimata tema asjakohasusest turundusinimestele, juhtidele ja firmaomanikele.
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